Is Your Writer a Diamond or a Dud? Here’s How to Tell.

Is Your Writer a Diamond or a Dud? Here’s How to Tell.

Have you ever hired a writer — whether in-house or outsourced — only to start wondering if you’ve been had? I don’t mean that the writer intentionally tried to put one over on you. But, as I’ve been saying since I first started my...
Mythbusting: Content Marketing “Rules” Are Made to Be Broken

Mythbusting: Content Marketing “Rules” Are Made to Be Broken

  Lately, it seems like I’m always finding myself in the role of content marketing “mythbuster.” Although social media comes with incredible marketing potential, things like Twitter, Facebook, and LinkedIn also make it really easy to spread claims...

Awesome examples of correlation without causation!

One of the best things about being a content writer across multiple industries is that you find yourself learning a little (just enough to be dangerous!) about a lot of different things. So every now and then I’ll post a few of the more entertaining tidbits I...

Pin It on Pinterest