Finally: the theory of everything for content marketing

Finally: the theory of everything for content marketing

Content marketing seems to reshape itself every year or so to accommodate a new model: the sales funnel, the marketing funnel, the customer experience funnel, etc. But what marketers really need is a Theory of Everything for content marketing.

5 things you need to know about outsourcing content marketing

5 things you need to know about outsourcing content marketing

Outsourcing content creation can be tough. It’s a partnership that requires give-and-take on both sides. But brands can make a big difference by optimizing the way you work with outsourced content creators. Here are 5 things you can do today.

Pin It on Pinterest