Tag: content marketing

Content marketing best practices: Here I go breaking them again!

I just realized that it’s been more than a month since I posted on my content marketing blog. And we know what Google thinks about that. But here’s the thing: My eyes went on strike. And it’s hard to write when that happens. But my brain, ears, and vocal cords work just fine, so the content consulting part of my business is running along just fine! I’d appreciate both your business and something to occupy my brain!

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Content marketing automation mistakes are killing your business

Marketing automation is absolutely critical for many businesses. Today’s marketplace is too big, too complex, and moving too fast to do everything manually. But don’t get too dependent on it, because there are a few content marketing automation mistakes that can kill your business. I see them in my email inbox almost every day.

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7 annoying ways your website content makes customers hate you

My business is content marketing, but there’s no clear line between content marketing and business strategy. In the digital world, the two become so enmeshed that the average shopper doesn’t distinguish between bad content and bad business practices. They just know they don’t like it. Learn about the 7 website content mistakes that send customers straight to your competitors.

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9 easy, inexpensive things you can do right now to improve your content marketing

Need to improve your content marketing, but don’t have the resources to invest in best practices? You’re not alone. SMBs and solopreneurs need practical, actionable advice. Discover 9 content marketing strategy steps you can implement right now to supercharge your content.

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