Memphis, Gone with the Wind, and content marketing gone wrong

Memphis, Gone with the Wind, and content marketing gone wrong

Disclaimer: I have spoken to no one at the Orpheum and have no insights other than what’s been reported in the media. There are almost certainly details I don’t know. In addition, this post is in no way intended as a political statement. My intention is to...
Weathering the storm: the role of social media in crisis management

Weathering the storm: the role of social media in crisis management

In the summer of 2003, I was standing in my sunroom, holding my six-month-old little boy in my arms, and watching the willow tree in my backyard bend over until it was almost parallel with the ground. In the aftermath of the straight-line wind storm that came to be...